15 Tips to Grow More Followers on Instagram and Boost Your Social Presence

December 8, 2023

Instagram, a cornerstone of many brands’ social presence, offers immense potential for driving traffic, boosting sales, and engaging customers. However, achieving substantial growth in followers and engagement requires navigating Instagram’s competitive landscape and understanding its algorithm. In this article, we’ll explore 15 authentic and effective tips to organically grow followers on Instagram, ensuring meaningful connections with your Indian audience.

also read: 5 Easy Step to Protect Your Instagram Account

15 Tips to Grow More Followers on Instagram

Optimize Your Instagram Account
Keep a Consistent Content Calendar
Schedule Instagram Posts in Advance
Engage with Customers and Brand Advocates
Avoid Fake Instagram Followers
Showcase Your Instagram Everywhere
Post Content That Followers Want to See
Make Meaningful Conversation
Find Hashtags Where Your Followers Hang Ou
Take Steps to Delight Your Instagram Followers
Use Geo-Tagging to Attract Local Followers
Leverage Short-Form Video Content
Partner with Influencers
Organize Top Stories as Highlights
Go Live on Instagram

1. Optimise Your Instagram Account:

Ensure your Instagram business profile reflects professionalism and is user-friendly. From a search-friendly username to a well-crafted bio and a strategically placed bio link, optimize every aspect for a seamless user experience.

2. Keep a Consistent Content Calendar:

Consistency is key on Instagram. Establish a regular posting schedule to maintain momentum and engage your audience consistently. Leverage features like Stories to increase content visibility.

3. Schedule Instagram Posts in Advance:

Maximize engagement by scheduling your content in advance. Use tools like Sprout Social to analyze your engagement history and determine the best times to post.

4. Engage with Customers and Brand Advocates:

Build social proof by actively engaging with your audience. Republish user-generated content with relevant hashtags, fostering a sense of community around your brand.

5. Avoid Fake Instagram Followers:

Steer clear of purchasing fake followers. Authentic engagement from real followers holds more value and contributes to a positive brand image.

6. Showcase Your Instagram Everywhere:

Promote your Instagram on various platforms, including your website and other social channels. Make it easy for potential followers to discover and connect with your brand.

7. Post Content That Followers Want to See:

Experiment with content formats and pay attention to what resonates with your audience. Utilize Instagram analytics tools like Sprout to refine your content strategy based on real data.

8. Make Meaningful Conversation:

Use Instagram as a service channel. Respond promptly to questions and comments, fostering a connection with your audience. Authentic interactions contribute to long-term follower loyalty.

9. Find Hashtags Where Your Followers Hang Out:

Focus on industry-specific and relevant hashtags to increase visibility. Leverage Sprout Social’s hashtag analytics tools to refine your hashtag strategy.

10. Take Steps to Delight Your Instagram Followers:

Create content that adds value and showcases the human side of your brand. Inspirational posts, behind-the-scenes glimpses, and storytelling contribute to a loyal and engaged audience.

11. Use Geo-Tagging to Attract Local Followers:

Maximize the visibility of your content by geo-tagging your posts. This feature helps users discover top posts and stories in specific locations.

12. Leverage Short-Form Video Content:

Tap into the popularity of short-form videos, especially Reels. Get creative with tutorials, product highlights, and behind-the-scenes peeks to capture attention.

13. Partner with Influencers:

Collaborate with influencers in your niche to tap into their established following. Consider various partnership approaches, including paid sponsorships, product exchanges, and collaborative content creation.

14. Organize Top Stories as Highlights:

Curate and organize your best stories into highlights on your profile. This not only showcases your brand’s best moments but also encourages users to explore your content further.

15. Go Live on Instagram:

Host live sessions to directly interact with your audience. Use this feature for product launches, tutorials, or Q&A sessions, fostering real-time engagement.